Life-style ailments similar to diabetes, PCOD, weight problems, cardiovascular ailments, and hypertension are on the rise in India. In accordance with the GoQii India Fit India 2020 report, about 70 million persons are combating diabetes mellitus. Other than this, 51.7 % of diabetes sufferers have ldl cholesterol, resulting in coronary heart ailments, and round 13.4 % of them undergo from hypertension.
After getting recognized with diabetes, Vivek Subramanyam realised that no quantity of medicines and elevated dosages had been serving to him in sustaining his blood sugar ranges. After in depth analysis, he understood that medicines and different interventions principally deal with managing the signs and never the core sickness. He realised that way of life decisions and incorrect metabolism are the foremost causes behind such ailments, and one wants to keep up an excellent way of life to beat such well being issues.
In 2018, Vivek launched AltLife to assist individuals keep their properly being and beat the ailments. Later, Kartik Sarwade, Monika Manchanda, Naren Santhanam and Purushotham Govindarajan, who’re additionally victims of way of life ailments, joined as co-founders.
This Bengaluru-based healthtech firm offers sufferers with a tech platform to attach with docs and nutritionists with a purpose to get knowledgeable consultations on meals, health, psychological well-being and medical prognosis. The corporate additionally has a workforce of in-house cooks who make and provide meals made with natural produce. The platform connects the sufferers with trainers who assist them with common workout routines and meditation to keep up their physique weight and psychological well being.
Talking with YourStory, Vivek says, “I learnt that the basis trigger for these ailments are an imbalanced metabolism, unhealthy cells that aren’t functioning to their potential, and weakening of the physique’s immunity and different defence mechanisms. It turned clear that over time, based mostly on varied way of life decisions we make, these change into worse resulting in diabetes, hypertension or some other way of life situation. At AltLife, we’ve put in a variety of effort and designed know-how, processes, and interventions that make the expertise handy for individuals to maintain the journey.”
Journey to a more healthy way of life
Vivek explains that the options are designed to be partaking and gratifying for the sufferers to assist them proceed to keep up a wholesome way of life.
Sufferers can join with AltLife through the official web site or cellphone quantity and subscribe to their weekly trial, 30-days or 90-days plan. Then the startup will assist them join with nutritionists and docs to get an intensive check and prognosis of their ailments. Sufferers will likely be despatched natural and therapeutic meals every single day, and must take part in each day workout routines and meditation classes organised by the specialists. Healthcare staff will even check and monitor their well being utilizing the cell app and information them in sustaining a wholesome life.
In accordance with the CEO, the flagship 90-day Well being Restore Program helps individuals combat their problems by means of options together with therapeutic meals supply, train or yoga, meditation lessons, periodic diagnostics, and knowledgeable consultations. The 30-days programme is aimed toward stopping ailments by specializing in intestine well being and immunity revival.
“Our purpose contains getting our shoppers to enhance their well being outcomes, discount or elimination of medicines, and potential reversal by means of this system. We assure an HbA1c of 6 or decrease, and the flexibility to wean you off your medicine as you full this system,” he provides.
The web platform was beta-launched in June 2020 and the corporate is in search of a full rollout by Jan 2021.
“We additionally assist individuals predict the way forward for their well being with our proprietary well being and threat evaluation product. This helps individuals perceive their present well being and provides insights into the doable dangers to their future well being and takes a proactive method now with a purpose of prevention,” he provides.
Enterprise and extra
AltLife has a workforce of over 10 docs, nutritionists, physiotherapists, yoga masters, and counselors, and is working with over 150 sufferers as of now. Customers have to subscribe to get entry to the healthcare options.
Subscription choices embrace a weekly trial for Rs 7,000, a 30-days programme for Rs 60,200 and 90-days programme for Rs 1,65,000.
Vivek provides that whereas the COVID-19 pandemic had impacted the product rollout, finally it turned a blessing in disguise because the pandemic outbreak led individuals to additional care about their well being, particularly these affected by way of life ailments.
“We had deliberate our industrial launch within the month of March, it obtained pushed to June due to the country-wide lockdown. Nonetheless, to our shock, the response was encouraging as a result of individuals began prioritising their well being and well-being like by no means earlier than,” he says.
Whereas the founder didn’t reveal particulars concerning the preliminary funding, he says that the bootstrapped firm was launched after amassing funds from mates and households. Nonetheless, the corporate is in search of buyers and plans to lift exterior funding in 2021.
AltLife competes with notable gamers together with Twin Well being, Effectively Thy, Beato, HealthifyMe, and Truweight amongst others. The CEO explains that whereas some gamers are concerned in monitoring information and behavior, some are advisory firms, and plenty of provide centered providers similar to gadgets or health teaching and so forth. “Given the scale of the issue, I do hope every of us finally ends up being profitable in partnering with shoppers to enhance their well being,” he provides.
Talking about future plans, he provides that the present purpose is to attain out to extra individuals and assist them perceive the answer.
“The speedy plan is to let extra individuals learn about us and assist them resolve this drawback and take management of their well being. We’re serving Bangalore metropolis at present however would progressively scale the enterprise and develop our attain when it comes to geography and product portfolio,” Vivek says.