Apple’s CEO Tim Cook dinner says Apple Park is sort of a nationwide park, and its design encourages employees to maintain match — simply as Apple hopes to help with everybody with Apple Watch, and Apple Health+.
Tim Cook has talked with the Outdoors journal’s podcast about health, and did so whereas at Apple Park. “It’s going to be pretty quiet right here as we speak,” he instructed podcast host Michael Roberts, “as a result of we solely have about 15%, give or take, of the oldsters working. All people else is distant.”
“[Before the pandemic] you’ll see folks using bikes alongside right here to get to 1 assembly to a different,” he continued. “You’d see folks strolling. You’d see some folks exercising, you understand, working and so forth as a result of it is a two-and-a-half-mile observe across the place.”
He says that Apple Park was deliberately designed to advertise train — “you place a few laps in, and you have a very good exercise for the day” — in addition to innovation.
“We’ve one cafe primarily within the constructing,” he defined. “All people goes to the identical place [but you do] have little espresso bars the place folks congregate. And these items not solely get folks transferring, however they supply that serendipitous type of dialogue and collision of concepts that deliver out innovation.”
“That is like working in a nationwide park for me, it gives that type of feeling,” he stated. “Nature actually evokes me and motivates me because it does the majority of the folks right here. In the event you had been to go contained in the workplaces, you’ll see convention rooms named after nationwide parks. I am proper across the nook from the Grand Canyon room.”
Apple’s plans for the longer term
Cook dinner mentioned the steadiness between creating progressive gadgets after which encouraging folks to not take a look at them. “We don’t need folks utilizing our merchandise an excessive amount of,” he stated. “We wish to create them in such a manner folks get essentially the most out of them in brief intervals of time to free themselves as much as do no matter it’s that they wish to do.”
For instance of what he likes to do, Cook dinner revealed what he does after every of the corporate’s legally-required monetary calls. “After I do one thing like our quarterly earnings name, after the earnings name, I come out right here,” he stated. “The sound of [Apple Park] and the look is unbelievable. Simply the sound itself makes these massive issues and massive challenges of the day appear so small. “
Cook dinner would naturally not be drawn on the specifics of the issues and challenges Apple is engaged on. Nonetheless, he did have an opinion about the place Apple is within the trade — and in society.
“I feel that we’re on the entrance finish of many issues,” he stated. “[For instance, we’re] on the entrance finish of AR. AR is thrilling to me as a result of, in contrast to VR that turns into all-encompassing, AR permits us to have a dialog. So it enhances us. It would not get in the way in which of us.”
“I am excited concerning the democratization of well being,” he continued, “as a result of I see that one of many points with healthcare is inherently we have all outsourced the way in which we really feel to our physician. And I do not imagine that mannequin goes to get us to the place we wish to go.”
“I feel we now have to take accountability,” he stated. “However to ensure that us to take accountability, we’d like data.”
He stated that the Apple Watch is the corporate’s present focus for that data, and stated that the product, “has an extended future forward of it.”
The Outdoors podcast concluded its strolling interview with Tim Cook dinner close to the pond in Apple Park, and host Michael Roberts requested about throwing cash into it.
“No,” stated Cook dinner, “you will not see any cash in there. Properly, no one has any cash right here. We use Apple Pay.”